• August 01, 2017
Sales manager

Profit is the main factor you consider when you set out to create your own software product. You are ready to invest hard-earned money, but you need to know when you will get a return on your investment. That’s why you choose the software development company that offers to complete your project in the shortest amount of time. Quality is at the back of your mind, being another an important factor. So what will you choose, when you have to sacrifice either quality or speed?


Agile development has changed the way software companies work and enabled them to complete projects more quickly and efficiently. Startups welcome this change since small companies can gain traction with customers, only if they manage to outrace their competition. If you launch your product sooner, you can attract more users, analyze their feedback, and start earning.

So what is the catch? To ensure the required development speed many teams tend to cut corners. They eliminate some testing and quality assurance steps to deliver the finished product to you sooner. This leads to bugs and crashes after the product is launched. As a result, you might lose those clients, that were first attracted to your product, and with them any chance of the desired ROI.

Another common practice of fast-paced development is the accumulation of the technical debt. This means that developers deliberately choose to implement second-best solutions to increase the development speed. However, technical debt makes the system more complicated. It can accumulate to such an extent, that developers will spend more time servicing the debt than creating new code.


While you wish for the product to be completed as soon as possible, designers, developers, and quality assurance specialists want to have enough time to make the project perfect. It takes numerous iterations and tests to ensure the project fulfills your requirements.

On one hand, such an approach ensures you won’t have to pay extra for debugging after the product launch. And you won’t lose money because of unexpected crashes. Remember how 30 minutes of downtime cost Amazon $2 million in 2013? You don’t want to make the same mistake.

On the other hand, the more time it takes you to introduce your project to the market, the less chance you have of surpassing your competitors. While you go through the dozens of QA procedures, wasting months, if not years, your rivals will roll out crude projects that will grasp your audience’s attention despite their defects and imperfections.


So what is more important when developing your project: speed or quality? That’s for you to decide. Knowing the advantages and disadvantages of every approach, you can now make a well-informed choice. When compiling a list of your requirements for the development team, make sure to set your priorities straight and get them across to the team. Let them know whether you want to sacrifice speed in favor of the highest quality, or vice versa.

Of course, there is always the middle ground. Your product might not be finished in record time, but the number of bugs and errors will decrease dramatically, compared to breakneck development. Ensure that developers know that quality and speed are equally important to you, and let them devise the perfect development strategy to meet your needs.